Delivered by Jim Geisman, the founder and principal of Software Pricing Partners, a leading presenter of software pricing workshops in the USA, this series of three webinars will help software entrepreneurs develop a more robust SaaS company.

Supported by IBM, New Zealand Trade & Enterprise and the e-centre each of the webinars focuses on a specific area required for success as a SaaS company and is customised for the New Zealand market. The webinars will be highly interactive and will allow at least 10-15 minutes of Q&A — more if attendees so desire.

Who should attend
Members of senior management who want to develop a fuller understanding of what it takes to be a SaaS business as well as other executives who may be considering a transition from a traditional, on-premise model, to SaaS.

 SaaS Webinar Flier

Webinar 1 - Planning a SaaS Business (17 June)

• The SaaS business model — less is more
• Is the SaaS model right for your company
• Finding and assessing a market — customer understanding is key
• Revenue estimates — lifestyle vs. growth
• Marketing and sales considerations — inside vs. direct, channels and compensation
• Funding considerations — Why, when, who?

REGISTER HERE

Webinar 2 - Delivering on the SaaS Promise (8 July)

• Product roadmap — the next act(s)
• Product architecture — build on a solid foundation
• Infrastructure — yours or “theirs”
• Development process — faster is better
• Scalability — how fast, how much

REGISTER HERE

Webinar 3 - SaaS Pricing Models (22 July)

• Pricing structure vs. price levels
• Metrics — align with value
• Packaging — base vs add-ons
• Licensing and usage rights
• Setting a price — being in the ball park
• Discounts — too much of a good thing?

REGISTER HERE

Price: $95 per webinar; $220 "3 webinar" special when registering for three webinars
Time: 9am start for all webinars

Contact: Steve Corbett
Phone: 09 973 4908
Email: info@nzsa.org.nz

If you have information about an event that NZSA members would be interested in, please email info@nzsa.org.nz. If appropriate, we'll post details on our website and promote the event in our monthly newsletter.